• 07/15/2023

Guide to Buying a Pronovias Wedding Dress

pronovias wedding dress

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Brides have plenty to consider when shopping for wedding dresses — from styles to silhouettes to fabrics, the process can be overwhelming. Many women wonder where they should begin their search. However, a Pronovias wedding dress is the perfect gown for every modern bride’s special day — a luxurious line of wedding couture that’ll make you look and feel your best. 

Pronovias Group boasts a team of skillful ateliers with decades worth of experience in bridal selections and fittings. Whatever style you’re after, sit back and allow the professionals to do the hard work for you.

Pronovias: A Luxe Brand for Every Bride

Pronovias is a renowned global bridal firm spanning 123 stores across 105 countries. As it continues to grow exponentially, Pronovias now boasts 4,000 points of sale, branding itself a crucial influence in bridal couture. 

Vera Wang is one of the top designers who partner with Pronovias — designing chic, luxe wedding gown styles for the contemporary, luxe bride. Her latest 2023 collection deconstructs the frilly ball gown, marrying hip street style and runway looks — without compromising class and sophistication.

Wang’s take on such a collection comprises romantic satin and lace, flowy trains, oversized embellishments, detached sleeves and leggy slits. Like today’s everyday fashion rules, a little skin never hurts anyone.

Pronovias is particularly well-known as a friend of the LGBTQ+ community. Its “Love Is Love” campaign highlighted same-sex brides wearing select gowns from its collection, reaching 1 million users and garnering 65,000 likes on social media.

Pronovias Group also embraces sustainability as part of its business model, with its 50 Pronovias Second Life gowns — allowing brides to modify select dresses into something they can wear again.

How Much Does a Pronovias Wedding Dress Cost?

Unless you’re OK with a second-hand dress or a thriftier option, wedding dresses are usually expensive. On top of the initial cost, some brides spend another $1,000 more for alterations and trims.

An Atelier Haute Couture Pronovias wedding dress may cost between $1,590 and $2,590 — however, you should inquire about pricing with a boutique or authorized dealer as prices vary. 

Pronovias also offers full three to 12-month financing options to help brides afford their dream wedding gown. Brides must put down a minimum of $500 on their dresses to qualify for financing. The first three months of payments are interest-free. 

Dress Inspiration From the Pronovias Collections 

Pronovias has a broad selection of styles and silhouettes, ranging from U.S. size 0 to 32. Whether you know what you want or are starting from scratch, one of these eight Pronovias wedding dresses should inspire you. 


Modern and glamorous — the Blaze Pronovias wedding dress includes exquisite metallic embroidery that shimmers and shines with a mermaid silhouette. The dress also has cap sleeves, a deep keyhole in the bodice and a single strap in the back. 

Brides should note that alterations are an additional cost, and accessories must be purchased separately. 


Seductive elegance embodies the Lulit dress — an A-line gown with an intricately detailed sleeveless bodice and Cathedral-style train. Brides will love the flow of Lulit’s just-barely-sheer, glittery tulle skirt. 

For those looking for an elegant dress with a low back and waist, the Lulit may be the perfect option to consider.


A boho summer wedding requires a feminine, whimsy gown for the free-spirited bride. The Malay’s chiffon skirt and sleeveless, halter bodice are ideal for an outdoor affair. Likewise, its sheer detailing will keep you cool during a summertime reception.

Brides will make a statement in Malay, as its flowy design will be difficult for anyone to forget. The Malay wedding dress is part of Pronovias’s Journey 2024 Collection.


Let’s face it — A-line dresses look great on everyone, which is why the Claris may be the perfect gown for you. The Claris Pronovias wedding dress comes with an off-the-shoulder bodice, sweetheart neckline and a Cathedral-style tulle skirt — the idyllic vision of a princess. 

Also part of the Journey 2024 Collection, the Claris is bound to become a favorite in the Pronovias line. 


The Morgat is another boho dress with a more straightforward, sophisticated style. The dress has a V-neck, spaghetti-strap bodice with intricate details leading into a no-frills chiffon skirt. 

Likewise, perfect for a summer outdoor wedding, the Morgat is ideal for those fantasizing about a graceful, flowy dress to dance the night away.


One look at Antalya, and you may be reminded of Italian Riviera fashion, runway models and Vogue cover girls — a dress for the minimalist bride longing for a silhouette and satin finish that draws all eyes on her.

The Antalya has a halter top bodice with a long tie that drapes an open back. A satin sash across the front of the dress sits just above the belly button for definition. Brides will amaze their guests — and, most importantly, their grooms — as they walk down the aisle in this trendy design.


There’s something about a mermaid silhouette and royal train that demands attention on your wedding day. The Palais is the perfect Pronovias wedding dress for romance and sensuality.

Constructed with silky crepe fabric, the Palais has a plunging V-neck — sexy, alluring and smooth. Of course, the dress isn’t all plain — the train is made from delicate lace with a breathtaking floral and leaf pattern, matching the sheer lace backing.


The Asteria is one of the more versatile dresses from Pronovias’s 2023 Joy Collection. Typically, bridal gowns are worn once and sit in a closet, never to be worn again. However, the Asteria is fully customizable, so you can re-wear it for years to come.

This Pronovias gown will also appeal to eco-friendly brides, seeing that it comes from sustainable crepe fabric. Simple, chic and flattering for all body types — the Asteria may be the dress you’ve always wanted.

Say Yes to the Pronovias Wedding Dress

Choosing the perfect wedding dress takes time. Some women spend their entire lives dreaming about the gown they’ll walk down the aisle in. With your big day on the horizon, Pronovias has the perfect wedding dress to celebrate a lifetime of love. 

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